Digital Marketing And Branding Building a Strong Online Presence

Overview

This workshop combines fundamental and advanced digital marketing strategies with branding techniques to help businesses establish a cohesive online presence. Participants will learn to attract and retain customers through effective marketing campaigns, brand positioning, and analytics.

Learning Outcomes:

  • Build a comprehensive digital marketing strategy.
  • Develop and enhance brand identity for better customer recognition.
  • Execute integrated campaigns across multiple digital platforms.
  • Measure success with key performance metrics and analytics.

Course Outline:

Day 1:
  • Introduction to Digital Marketing and Branding Basics
  • Customer Journey Mapping and Behaviour Analysis.
  • Crafting a Brand Story and Visual Identity.
Day 2:
  • Leveraging SEO, Social Media, and Email Marketing.
  • Paid Advertising Campaigns and Budget Optimisation.
  • Tools for Analytics and Measuring ROI.

Who Should Attend?

Marketing professionals

Brand managers

Entrepreneurs

Leveraging social media

Anyone Responsible.

Next Step

Contact us today to secure your spot in this workshop and start building a powerful online presence for your business!

Book Now